togophonebook Chapter 156 Double 11 Exclusive Gift Box Design, Jianjia Qitianle, The Horror Of Green Water Ghosts!
Chapter 156 Double 11 Exclusive Gift Box Design, Jianjia Qitianle, The Horror Of Green Water Ghosts!
Haiya City, Yalong Bay.
One luxury yacht after another is moored in the harbor. The owners of these yachts, without exception, belong to an organization called "Haya Yacht Club".
One of the smallest yachts, there are hundreds of feet, worth more than 100 million yuan.
Ron Green aboard.
Xu Maoshan and his wife invited friends from the club to go out to sea together, dive and fish, and had a great time.
Since they were going out to sea, the richest people in the Dragon Kingdom all wore diving watches for waterproof reasons.
Most of them are fifty fathoms, precious metal diamond-encrusted models, and the price is more than 1 million.
"Everyone, take a look."
"What kind of watch is this? It's really beautiful. It's much more beautiful than our Fifty Fathoms!"
Suddenly a rich man with a big belly asked.
He pointed to the phone screen, the South China Sea salvage site, and the diver's watch.
"looks good!"
"Ceramic bezel, green gold dial, so green․"
"Don't tell me, although it is very green, it is very beautiful!"
"This green looks very expensive!"
"It's so beautiful. It's from Swiss company. Go back and buy one to wear."
"This watch looks at least one million and eight hundred thousand."
"It's too tough, I like it."
The rich people chattered and talked a lot.
Because they often go out to sea, they have always liked diving watches. As soon as "500" saw this diving watch with a green plate, they were immediately tempted.
At this moment.
Xu Maoshan came over, glanced at the screen, his eyes lit up immediately, and said: "Old man, good eyesight, this one is the diving watch that Jian Jia will release soon!"
Then I flipped through the webpage, and my face suddenly changed: "The sea area of Gemini Reef has a water depth of 1,500 meters, that is to say, the Jianjia watch dives to a depth of 1,500 meters."
hiss~
Hearing the figure of 1500 meters, there was a sound of sucking air all around.
The famous Fifty Fathoms can dive no more than 1000 meters.
Killed by Jian Jia's watch!
dive deep
The practical significance is not great, but it is the face of a diving watch.
Taking the fifty fathoms they wear as an example, if they encounter Jianjia Wanbiao, they will feel that they are inferior to others, which is very uncomfortable.
"Jianjia watch, a must-buy!"
"Fifty Fathoms, almost meaningless, can be eliminated."
"Jianjia is a good brand, not cold."
"Definitely buy it!"
"One piece for each person in the family..."
"Old Xu, tell Mr. Gu, don't sell this watch too cheap!"
"Yes, it can't be sold cheap!"
"It's better to be more than a million, otherwise, it's easy to spoil the street!"
"well said!"
The rich said one after another.
Seeing Jian Jia's watch, the Fifty Fathoms in their hands didn't smell good at all.
Pacific Ocean, South Asian waters, White Eagle aircraft carrier battle group.
deck.
The commander of the Hexagonal Building, General Ramsay, finished reviewing the army, blowing the sea breeze leisurely.
On his wrist, he wears a "Hamilton military diving watch".
Open Twitter and read the news.
"what?"
"What watch is this?"
Twitter is full of news about salvage in the South China Sea. Among the related pictures, apart from the ancient blue and white porcelain accident, the most eye-catching ones are ten green and gold diving watches.
Because of this watch, the whole twitter is crazy!
"What, what watch is this?"
“Perfect green!”
"My heart is going to be melted by this green watch."
"I heard it's Jian Jia's watch!"
"My dear, the water depth of 1,500 meters in Gemini Reef, the Jian Jia watch can handle it."
"1500 meters, my God, it's amazing!"
"The King of Diving Watches!"
"I am a diving enthusiast, I swear, I must buy this watch!"
"Owner of Fifty Fathoms, fainted in the toilet"
Messages came out one after another.
General Ramsay was stunned, with big hearts shining in his eyes.
Who doesn’t love a watch with a diving depth of 1500 meters?
Compared with the Jian Jia watch.
The Hamilton diving watch on his wrist is simply, just, a piece of iron bastard without aesthetic feeling.
The diving depth is only 500 meters, one-third of that of the Jianjia watch!
He waved his hand.
The female secretary behind him immediately came up, straightened her body, and gave a military salute: "General, what are your orders?"
General Ramsay took a look at the figure of the female soldier, and said, "Pay attention to all the information on Jian Jia's wristwatch for me. If there is any movement, report it immediately!"
Jianjia Workshop.
In the 80s-style conference room, the air conditioner was humming and spinning, and there was a scent of flowers.
"Mr. Gu, our marine scientific research marketing is very successful!"
"Currently, it has reached the top of Twitter's hot search list!"
"Boarded the second place in the hot search for bibs!"
Aunt Liu said excitedly.
Salvage in the South China Sea, global attention, Jianjia's 5-second ad placement, let the green water ghost spread all over the world at once, don't be too popular.
Foreign popularity, directly to the top.
The popularity in China ranks second only to blue and white porcelain.
"The 5 million advertisements are worth it."
"Mr. Gu is really a genius in advertising and marketing!"
Academician Zhong Shiping said with emotion.
5 seconds, 5 million advertising fees, calculated as 1 million per second, but the effect is worth at least 50 million. He is a master of materials, and today he finally opened his eyes.
"By the way, Mr. Gu."
"Next month will be Double 11, and all major luxury brands will sell their entire line of products online.
"Apart from the green water ghost, is Jianjia's other products also starting a wave of online sales?"
Aunt Liu said again.
Birkin bags, Xiaoxiangfeng, and nail bracelets under Jianjia have not been on sale for a long time, and many consumers are looking forward to them.
"Xiaoxiangfeng and Birkin bags are all offline models."
"But Double 11 is a special festival after all, so it is not impossible to get online sales once.
"In addition, this year's Jianjia Double 11 will highlight a green theme."
"Jianjia's Double 11 event is called—Jianjia Qitianle.
Think about it.
Gu Bai came up with a plan.
Seven days of joy in Jianjia!
A total of 7 days, from November 5th to November 11th.
One product per day, each product, tries to fit the green theme as much as possible.
November 5, malachite green platinum package.
On November 6th, three circle nail bracelets.
November 7 green tweed mini skirt suit.
On November 8, the green brocade Victoria's Secret underwear.
On November 9th, the green No. 5 perfume.
November 10th, Red Diamond Saber.
On November 11, Jianjia Submariner watch.
unconsciously.
Jian Jia already has a huge product library, covering bags, jewelry, women's clothing, perfume, underwear, watches, sabers and other fields.
As for the four-leaf clover jewelry, because the positioning is too high, it is not sold online this time.
Seven products.
I believe it can, and empty the wallets of consumers.
"Mr. Gu.
"During Double 11, major manufacturers, even Hermès, have to offer a symbolic 5% discount to cater to consumers."
"Would you like a discount on our Jianjia products?"
Aunt Liu asked again.
Double 11 is a season of discounts. Even a 99% discount is considered a respect for consumers.
"Discount․Jianjia products, never discount!"
Gu Bai vetoed the proposal.
Discounts will damage the image of a brand and give people the feeling that they cannot be sold.
And it will seriously hurt those old customers who bought the product at the original price.
But this is Double 11.
If you don't express it, I'm afraid it will chill the hearts of consumers.
"How about this."
"Double 11, our Jianjia products all use a green leather packaging box. Well, this packaging box should be considered as a benefit to consumers.
Gu Bai rubbed his temples.
He did think of a very classic green packaging box design from the previous life.
"Packaging box. As a benefit?"
Aunt Liu tightly clenched the ballpoint pen, her knuckles turned pale, and her face almost collapsed.
Listen, is this a human language?
Packing box. Isn't this a commodity, something that should be owned for granted?
How can it be a benefit?
"Let me design it."
Gu Bai picked up the pen and paper, sketched the lines, and a very formal, green leather-covered packaging box came into view.
This is a watch box.
It is 40cm long, 20cm wide, and 20cm high, with a boxy shape and a classic feel.
Covered with a layer of green gold leather, giving it a unique sense of luxury.
Golden hot stamping "Emperor Driving Six" logo.
Gold-plated hardware.
The multi-layer three-dimensional drawer structure, after opening, the three-layer drawers are opened in order from top to bottom, which is very layered.
The watch itself, warranty card, watchmaker's signature book, souvenirs, etc. are displayed in front of consumers every day.
"It's a box."
"But it's also a cosmetic box. It's perfectly fine to put cosmetics in a drawer-style box."
"Even when going out, it can be used as a suggested suitcase."
"Very practical."
"It avoids the waste of luxury packing boxes and throwing them away after unpacking."
Gu Bai explained.
"Well, I take back what I just said."
"This packaging box is really beautiful and can be used every day."
Aunt Liu was amazed.
Unexpectedly, Gu Bai designed a packaging box with such experience. 0.3
"This box."
"It should be built with the quality standards of suitcases, and machine production should be done as much as possible to reduce the workload."
"For leather, let the tanning factory tan a batch of ordinary genuine leather."
Gu Bai ordered like this.
Of course.
What he didn't expect was that the quality of ordinary genuine leather tanned by the Jianjia tanning factory was also top-notch.
soon.
Taking advantage of the enthusiasm for salvage in the South China Sea, Jianjia announced a new diving watch series-Jianjia Submariner.
And it will be sold online on Double 11.
The homepage of Jianjia official website has been replaced with a white theme and a green theme.
Home position.
7 big pictures lined up one by one, the pictures are all green, with a big question mark in the middle.
Below each picture, there is a corresponding date.
They are from November 5th to November 11th.
A line of text is attached.
"In order to give back to the vast number of consumers, Jian Jia will start a 7-day online sale of products on Double 11, and will bring a new product every day. Welcome everyone to buy.
"Jian Jia launches Double 11 benefits --- green packaging gift box!"
"Because the products are limited, the lottery system is adopted for the products, and the chance of winning the lottery is related to your consumption and recharge amount.
Once the information is sent.
The popularity of the Internet exploded again, and a wave of online sales of 7 products, Jian Jia is ready to kill the crazy rhythm!.